EMERGING PHOTOGRAPHERS

Right Moves: Printed or Digital Portfolios

Myrna Kresh



Myrna Kresh, has 30 years of experience working with emerging and established photographers. Formerly the Executive Director of the Advertising Photographers of New York, Myrna energized and expanded APNY’s Assistant and Emerging Photographer Programs and has a profound understanding of what it really takes to make it as a pro. Myrna is an industry insider, producing and representing visual artists, in their commercial and personal projects.

Dear Right Moves,

Do photographers still need a print portfolio? Really? As files are sent and evaluated digitally, the iPad would nicely replace those old expensive leather books from last century.

Bookless in Boulevard East, New Jersey

Dear Bookless,

Although portfolios are not the preferred reference for creatives to access a photographer’s work, frequently, before the final decision about an assignment is reached, a printed portfolio will be required. Best to have one ready and one back up. Make certain your work is beautifully printed, curated, and updated. A poorly printed portfolio is worse than having none at all.

To submit your advice questions to Right Moves, send an email to myrna@myrnak.com.

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